Vaishnavi PrakashNew Delhi (India), March 2: In the ever-evolving landscape of mobile accessories, one name shines brightly as a beacon of innovation and social responsibility: Narayan Rathod. As the founder and CEO of RD Accessories, Rathod’s journey is a testament to entrepreneurial vision, perseverance, and a deep-rooted commitment to making a positive impact.
Rathod’s entrepreneurial spirit was evident from a young age. Despite excelling in cricket and earning a spot in the state cricket team during his school days, Rathod’s passion for business led him to channel his focus towards his family’s business. Graduating with a bachelor’s degree in commerce from Hinduja College in 2017, Rathod was poised to embark on his entrepreneurial journey.
Established in 2017, RD Accessories quickly gained prominence with its diverse array of products, ranging from mobile chargers to smartwatches. Rathod’s leadership fostered a customer-centric approach within the company, prioritizing unique products at competitive prices. With a keen eye for market trends and a knack for effective marketing strategies, Rathod propelled the company’s growth, attracting top talent and expanding its presence across India and beyond.
But Rathod’s journey wasn’t just about building a successful business; it was about making a meaningful impact on society. In 2020, the RD Foundation was established by Rathod’s brother, Chetan Rathod, marking a significant milestone in their commitment to social welfare. Through the foundation, they have focused on improving healthcare access in rural areas, providing essential medical services to underserved communities.
Throughout his entrepreneurial journey, Rathod has remained committed to excellence and quality. Embracing innovation and championing the “Make in India” initiative, RD Accessories has earned widespread recognition for its commitment to domestic manufacturing and craftsmanship. The company’s dedication to quality has been acknowledged with prestigious awards, including the India Icons Awards 2022 and the Business Excellence Awards 2021.
Looking towards the future, Rathod envisions further expansion for RD Accessories, with a focus on job creation and promoting domestic manufacturing. Through strategic partnerships and collaborations, he aims to elevate the brand’s profile and reach new heights of success. Additionally, Rathod is determined to extend the reach of the RD Foundation, with plans to impact more villages and communities in need.
But Rathod’s impact extends beyond the realm of business. He has garnered attention from notable figures, with celebrities like Randeep Hooda and Harbhajan Singh endorsing the brand. Collaborations with renowned artists have further elevated the brand’s stature, solidifying its position as an industry leader.
In 2022, Rathod introduced SAULT BRAND, a luxury line of watches and mobile accessories, reaffirming his commitment to premium craftsmanship and timeless elegance. With SAULT BRAND, Rathod aims to cater to discerning customers who appreciate quality and sophistication.
In essence, Narayan Rathod’s journey is a testament to the power of entrepreneurship and social responsibility. Through his unwavering dedication to innovation, quality, and community impact, Rathod continues to inspire and uplift, leaving a lasting legacy in the mobile accessories industry and beyond.
