Cultural activist Sundeep Bhutoria calls for Social Investment Policy for Non-resident Rajasthanis at Pravasi Rajasthan Divas 2025 in Jaipur

Cultural activist, Sundeep Bhutoria, at Pravasi Rajasthani Divas with Ms Diya Kumari, Deputy CM, Rajasthan, ministers Jhabar Singh Kharra and Joraram Kumawat

Jaipur (Rajasthan) [India], December 11: Emphasising the need for a framework that recognises the emotional and cultural commitment of Non-Resident Rajasthanis (NRRs), a call was made for the Government of Rajasthan to introduce a dedicated Social Investment Policy – one that encourages contributions towards preserving ancestral havelis, supporting schools, hospitals, heritage assets and community initiatives, beyond the scope of industrial investment.

This appeal was made at the Pravasi Rajasthani Divas today by Kolkata-based culturalist, author and social worker, Mr Sundeep Bhutoria. The event was held at the Jaipur Exhibition and Convention Centre (JECC).

Mr Bhutoria was invited by the Government of Rajasthan as a State Guest to speak in the session – “From Roots to Routes: Transforming the NRRs into Tourism Ambassadors”. He said that NRRs share a deep emotional bond with their homeland, and this connection is what brings them back time and again. “We are not the State Government’s Vote Bank. We are ambassadors of Rajasthan’s culture, tourism and heritage, no matter where we live,” he said, highlighting how traditions like wearing poshaks and safas continue across the globe.

He suggested establishing a Public Private Partnership (PPP) model with companies, organizations and individuals to operationalise tourism desks and information centres, many of which currently function without personnel.

Commenting on Rajasthan’s rising popularity as a film destination, Mr Bhutoria said that despite the state being one of the world’s most majestic shooting locations, it lacks a dedicated film studio. While films are shot here, post-production teams still need to travel to cities like Mumbai. He expressed hope that the New Tourism Policy unveiled today will finally address the long-pending need for a dedicated film studio in Rajasthan.

The event was graced by Minister of Culture, Government of India, Gajendra Singh Shekhawat; Chief Minister of Rajasthan, Bhajan Lal Sharma; Rajasthan Deputy Chief Minister, Diya Kumari ; Urban Development & Housing Minister, Government of Rajasthan, Jhabar Singh Kharra; Animal Husbandry Minister, Government of Rajasthan, Joraram Kumawat,  Former Member of Rajya Sabha, Onkar Singh Lakhawat, Managing Director, India Tourism Development Corporation, Mugdha Sinha and  Add chief Secretary of Tourism, Government of Rajasthan Praveen Gupta

It may be mentioned that Mr Bhutoria has served as the Secretary of the Kolkata Chapter of Rajasthan Foundation for over 10 years. He has been an active promoter of cultural activities across India as well as in Rajasthan and Jaipur. As the Managing Trustee of the Prabha Khaitan Foundation, he has played a key role in taking Indian art, literature and culture beyond India to Europe, the United States and West Asia. He is also dedicated to the preservation and popularizing of Indian folk arts and cultural heritage.

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.

Related Posts

India’s CNAP caller-name display goes live on 4G and 5G networks from November 1

New Delhi [India], October 31: From Sunday, mobile users in India will begin seeing the name of an incoming caller alongside the phone number, as telecom operators switch on the…

RGIPT and Bureau of Indian Standards Sign MoU to Advance Research, Standardization and Quality Infrastructure

Partnership to promote collaborative R&D, conformity assessment, technical capacity building and academic engagement Amethi (Uttar Pradesh) [India], October 15: The Rajiv Gandhi Institute of Petroleum Technology (RGIPT), an Institution of…

You Missed

India’s CNAP caller-name display goes live on 4G and 5G networks from November 1

India’s CNAP caller-name display goes live on 4G and 5G networks from November 1

Rare Earth Lifestyle Launches Neem-Led Personal Care Brand Neemyukt

Rare Earth Lifestyle Launches Neem-Led Personal Care Brand Neemyukt

Beyond Chai: How Tea Startup Xah Is Making Specialty Indian Tea Exciting

Beyond Chai: How Tea Startup Xah Is Making Specialty Indian Tea Exciting

Gayatri Pariwar centenary opens in Delhi; Om Birla releases stamp in Mataji’s memory

Gayatri Pariwar centenary opens in Delhi; Om Birla releases stamp in Mataji’s memory

Riaan Ghodawat Becomes the First Indian to Attend the Ballon d’Or

Riaan Ghodawat Becomes the First Indian to Attend the Ballon d’Or

Miele Opens its First Exclusive Showroom in Gurugram, Strengthening its Retail Footprint in India

Miele Opens its First Exclusive Showroom in Gurugram, Strengthening its Retail Footprint in India